Leeds University Online Course and Ffuturelearn offer an online course titled Starting a Business 3: Customers and Competitors. This Online Course is designed to help students with very little or no computing background learn the basics of building simple interactive applications.

Course Type : Online Degree
Providers : Leeds UniversityFfuturelearn
Course Level : Beginning
Commitment : 2 Hours / Week
Course Length : 2 Week

Syllabus for Leeds University Online Course

By the end of the course, you’ll be able to:

  • Assess the importance of understanding customers and competitors when starting a business.
  • Discuss the difference between a market and an industry to help define the market and the product or service to offer to that market.
  • Evaluate the entrepreneur’s business challenge: Which markets should Ashleigh target for her product?
  • Explore the market for a business plan.
  • Discuss the size, scale, and characteristics of your market.
  • Summarise your key competitors or those of another business by performing a competitor analysis.

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